AI that catches churn before it happens.
One engine to continuously process sentiment across your tools into clear, real time health scores.
Accounts needing attention today
4 accounts · ranked by risk and urgency
| Account | Stage | Health | Type | Top reason | Owner | Last activity | Suggested action |
|---|---|---|---|---|---|---|---|
| Implementation | 52 | High Risk | SSO blocker mentioned 4× in Slack | 2h ago | Escalate blocker | ||
| Active Customer | 41 | Churn Risk | Usage dropped · renewal in 31 days | 1d ago | Book check in | ||
| Active Customer | 88 | Expansion | Asked about adding another team | 4h ago | Send expansion plan | ||
| Enterprise | 60 | SLO Breach | P1 ticket unresolved for 2 days | 6h ago | Notify support lead |
SSO blocker mentioned 4× in Slack
- SSO / SAMLHigh
- ProvisioningMed

Backed by
Antler
Backed by experts
Techstars
Backed by experts
Y Combinator
Backed by experts
DMZ
Accelerator
One monitoring engine for your entire stack.
Plug in your existing tools and start spotting churn signals in minutes.
See all integrations →The signals are already there. Custrom makes them impossible to miss.
Churn and expansion cues sit buried in your CRM, product, and support tools. Custrom surfaces the ones that matter into a clear daily list of who needs attention.
How it works
Give your CS team a daily ranked list of exactly who needs attention today
Connect your data
Plug in your existing CRM, product, and support tools in minutes.
Monitor account health
Track usage, engagement, and support patterns across your entire customer base.
Flag churn early
Surface disengaging accounts weeks before they cancel, while you can still do something about it.
Acme Corp
Why this score changed
Cross tool timeline
- Slack“We’re blocked on SSO and can’t test login flows.”2 hours ago
- ZendeskTicket #4821 still open, awaiting engineeringYesterday
- CRMStage moved to Implementation6 days ago
- CalendarGo live call scheduled for June 288 days ago
Ticket summary
Customer cannot complete SSO setup; blocking all user provisioning ahead of go live.
Slack / Discord sentiment
Open blockers (2)
Suggested next actions
The signals teams miss
The same churn and satisfaction gaps show up across CS, Sales, and GTM, buried in CRM fields, product activity, and support history long before renewal.
What looks like noise in your tools is a ranked list of who needs a save conversation today.
Drag the pile to explore the overload
Let's keep the revenue you've already earned.
We're early stage and looking for teams to build this with. Bring your funnel, we'll show you what your data already knows.
